Nicole brings over 15 years of experience in higher education marketing, enrollment growth, and go-to-market strategy, with a track record of driving measurable impact across online programs at some of the country's most recognized institutions. She spent seven years at 2U, rising to Senior Director and leading a team of 15+ responsible for marketing strategy across more than 20 online degree programs - building direct partnerships with Harvard, Yale, the London School of Economics, USC, and UNC Chapel Hill. Most recently, she served as Director of Marketing Strategy and Project Management at the Geisel School of Medicine at Dartmouth. Known for bridging data and storytelling to connect the right students to the right programs, Nicole also brings agency-side experience leading teams that earned AdWeek recognition as one of the fastest-growing digital marketing agencies in the country. Earlier in her career, she served as Press Secretary to U.S. Senator Mark Kirk, a foundation that sharpened her instincts for audience communication and message clarity. Nicole holds an MBA from Kenan-Flagler at UNC Chapel Hill and a BA in International Relations from The George Washington University.